A Refreshing Refresh

AB inBev
AB InBev’s beers have attitude. Its corporate presence needed a little more. We refreshed the website from top to bottom, giving the parent brand a look and voice worthy of its award-winning portfolio. Then we carried that personality into social, showing there was a lot more brewing inside the company than beer.




Credits

Copywriter: Ben McCoy
Senior Copywriter: Brent Weldon
Art Director: Vaughn Renner
Creative Director: Kevin Chan