Finding His Rhythm

Antonio Ciacca
Antonio Ciacca has spent decades building a career that extends far beyond the bandstand. I helped translate that work into promotional films and social content that documented performances, introduced new collaborations, and gave both longtime fans and new audiences another way to experience his music.

Pulses
Pulses is an original eight-movement jazz ballet, inspired by the intertwined histories of jazz and modern dance and conceived as a tribute to Alvin Ailey.

The Pierre Tree Lighting
The performance at The Pierre’s annual Tree Lighting captures his recurring New York engagement at the historic hotel.



Credits
Creative Director/Camera/Editor: Ben McCoy

Pulses — Hero Images



Pulses — Social Media Assets

Individual musician promo
Individual musician promo
Individual musician promo
Individual musician promo
Individual musician promo
Individual musician promo
Individual musician promo
International posts
International posts
International posts
International posts
International posts

Pulses — Social Teasers

Video asset (multiple uses)
Video asset (multiple uses)

Pulses — Movements


Pulses — Full Recording



Tree Lighting at The Pierre — Full Recording
Archival Footage with some supers. Clips from this were used for multiple social media posts after the event ended and as teasers for next year’s concert.