Softer, Every Day
DreftA campaign may come and go, but a brand’s voice has to keep showing up. Across Facebook, Instagram, Snapchat, Pinterest, and more, we created a steady stream of social content that maintained Dreft’s gentle, reassuring personality between larger campaign moments.
Credits
Copywriter: Ben McCoy
Art Director: Lauryn Campbell
CD: Adrian Chan
Your baby’s face tells you just about everything….💩 #dreftbabies #baby #cutebabies #happy #beautiful #dreft
If your baby’s fussing during tummy time, try changing things up, wash and repeat. #dreftbabies #baby #cutebabies #playtime #happy #beautiful #dreft
If your baby’s fussing during tummy time, try changing things up, wash and repeat. #dreftbabies #baby #cutebabies #playtime #happy #beautiful #dreft
If your baby’s fussing during tummy time, try changing things up, wash and repeat. #dreftbabies #baby #cutebabies #playtime #happy #beautiful #dreft