A Pop of Beauty

NERD Skincare

NERD Skincare successfully made it through the first rounds of venture capital funding and was just starting to hit store shelves, but it had an image problem. The owner was very science-focused, but the tone wasn’t landing with her intended audience.

Together, we developed a lighter tone for her website that matched the fun launch video she created.

Website: https://nerdskincare.myshopify.com/

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Credits
Copywriter: Ben McCoy