Over the past decade, Netflix has lost its monopoly on streaming. To compensate, it relies more and more on its original content.
In 2020, Netflix will open new offices in Bushwick, Brooklyn. The same place the Bushwick Collective organizes a party every year to celebrate the neighborhood's well-known street art.
With thousands of tourists and natives flocking to Bushwick, we’ll cross-promote the original content of both groups with an interactive AR experiences.
The Telly Award: Silver (Immersive & Mixed Reality)
Copywriter: Ben McCoy
Art Director: Guiseppe de Lauri