TikTok
Analogous Houses
USAA
For first-time homebuyers, homeowners insurance is boring. So we made it not boring.
We brought homeowners insurance into their passions.
Millennials and Gen Z responded so much, we started a second set of videos before all of the first ones even aired.
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Credits
Copywriter: Ben McCoy
Designer: Helen Kwan
ACD: Conal Love
GCD: Tristan Espirtu