Banners - Motion
Banners - Still
Social Assets - Video
Social Assets - Still
Paid Search (Motorcycle only)
Paid Search - Image Refresh (Pet only)
Boat, Motorcycle, Pet, and RV Insurance
USAA insures more than homes and cars. To ensure members (and anyone interested in becoming a member) knew they could protect their boat, motorcycle, pet, or RV through USAA, we launched a series of banners, social media posts, and search image options to entice them to get a quote.
Banners shown are all 300x250, but all were also versioned as 160x600, 300x50, 300x600, 320x50, 600x500, 728x90, and 970x250.
Social Media videos were versioned for both video link ads on Facebook and Instagram as well as story posts.
Copywriter: Ben McCoy
Art Director: Helen Kwak
Associate Creative Director: Linda Lam