Jan 2022 Spend & Get Rewards Messaging

USAA

USAA credit card-holding members are automatically enrolled in programs that reward them for spending on the things they already love to purchase.  In January 2022, we rewarded them with the category they were already spending the most in.

Pink indicates variable text that was adjusted by region/recipient.
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Credits
Copywriter: Ben McCoy
Art Director: Helen Kwak
Associate Creative Director: Linda Lam