![Headline: Get Your Money Early | Post Copy: The only thing better than payday is an early payday! Set up direct deposit with your USAA checking account and get paid a day early. Limitations apply.](https://freight.cargo.site/t/original/i/516fd40ef7dd954a8b2bad57341032793887b7d0de4aaf0a9685b5bef5845811/FB_Organic_1_Money.jpg)
![Headline: Speed Up Payday With Us | Post Copy: USAA Pro Tip: We can help you get paid a day early when you set up direct deposit with us. Limitations apply.](https://freight.cargo.site/t/original/i/a48b001a54db592959f0b8e2b02391277bee86ba142eef9aeb85e3bb9aedfd95/FB_Organic_2_v1_Fashion.jpg)
Secure a Faster Payday
USAA
As part of the refresh of USAA’s social media campaigns, we created two new micro-campaigns focused on the security of the digital wallet and the fact that members get their paychecks a day earlier when they set up direct deposit.
These were versioned for Facebook and Instagram. “Headline” only appeared on Facebook.
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Credits
Copywriter: Ben McCoy
Art Director: Helen Kwak